An embroidered keepsake
A hand-embroidered Kashmiri bag, made to be kept.
Ruby Red Merino Wool Shawl with Amber Sozni Hand Embroidered Borders
Standard shawl size
200 × 100 cm · Approx. 79 × 39 inches
Free worldwide shipping
14-day returns
No customs duty
No hidden fees
Ready to ship
· Dispatch
next day
Delivery to
Switzerland
around
10–12 days from your order
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Radiating warmth and timeless elegance, this ruby red Merino Wool Shawl is beautifully accented with traditional Sozni hand embroidery in rich amber and golden-orange tones. Delicate floral vines and ornamental patterns trace the shawl's borders, creating a graceful contrast against the deep red fabric. A few thoughtfully scattered embroidered motifs add subtle charm to the otherwise unembellished surface, allowing the rich colour and intricate border detailing to take centre stage.
Crafted from fine Merino wool, this shawl offers a soft, comforting texture and a naturally flowing drape. Its sophisticated simplicity makes it a versatile addition to any wardrobe, equally suited to festive gatherings, elegant evenings, and everyday winter dressing. Whether worn over traditional attire or paired with a contemporary ensemble, this hand embroidered shawl brings together classic Kashmiri artistry and effortless refinement.
Soft and warm, with a gentle texture and comfortable drape.
Free Worldwide Shipping
We offer free worldwide shipping on all orders. All orders are shipped directly from Kashmir through trusted international courier partners.
Dispatch & Tracking
You’ll receive tracking details by email as soon as your order is dispatched.
No Customs Duties or Hidden Fees
KashmKari covers customs duties and import charges worldwide, so there are no additional customs fees or hidden charges on delivery.
14-Day Easy Returns
You can request a return within 14 days of delivery, provided the item is unused and returned in its original condition and packaging.
Start a Return
Email info@kashmkari.com
WhatsApp +91 9103229609
Dry Clean Only
We recommend dry cleaning to preserve your shawl’s fabric and hand embroidery.
Storage
Store your shawl in a cool, dry place, away from direct sunlight and moisture.
Questions about this shawl, gifting, delivery or your order? We’re happy to help.
Email: info@kashmkari.com
WhatsApp: +91 9103229609
Ruby Red Merino Wool Shawl with Amber Sozni Hand Embroidered Borders
Sale priceCHF 134.00
WITH OUR COMPLIMENTS
What’s included in your order
Complimentary with every order, for you or someone you love.
- A hand-embroidered Kashmiri bag
- A handwritten note
- A name in calligraphy
- A card explaining Sozni hand embroidery
The making of a Sozni shawl
A shawl, stitch by stitch.
Follow the making of a Sozni shawl, from carefully chosen fabric and dyed threads to fine needlework and the final finishing touches.
The journey repeats gently. Select any step to take a closer look.
Fine fabric is selected as the foundation for the shawl.
An illustration of Sozni craftsmanship
Inside the workshop
The quiet art of Sozni
A fine needle follows the pattern, bringing flowers and paisleys to life. Watch the patient handwork behind our hand-embroidered shawls.
Simple tools. Remarkable craftsmanship.
STITCH BY STITCH
From outline to hand embroidery
Slide to explore an illustrated view of a Sozni design, from its printed outline (chapai) to finished hand embroidery.
Outline
Embroidery
THE KASHMKARI GIFT
A gift, made personal.
A hand-embroidered bag, a handwritten note and a name in calligraphy. Included with every order, whether it’s for you or someone you love.
Your words, handwritten
A personal message, written by hand on your behalf.
Their name, in calligraphy
Handwritten in Arabic or English by Aisha Manzoor.
Our Family Archive
A 150-Year Family Legacy
Our Great-Grandfather
Peerzada Saif-Ud-Din
Our great-grandfather began working with Kashmir’s master craftsmen around 150 years ago, beginning a family relationship with Kashmiri craft that continues to this day.
Our Grand Father & his brothers
Peerzada Bashir-Ud-Din
Our grandfather, together with his brothers, carried the family’s work beyond Kashmir. They travelled across India, including Allahabad and Varanasi, introducing Kashmiri craftsmanship to customers far beyond the Valley and building relationships across the country.
Our Father & his brother
Peerzada Naseer Ahmad
Our father and his brother worked alongside our grandfather from the ground up, helping shape every part of the business. They expanded manufacturing, built a strong wholesale presence in the local Kashmiri market, and established the family business as a trusted and respected name in Kashmir.
Fourth Generation
Noumaan & Hamees
Today, the fourth generation carries the family’s work forward through KashmKari. Building on the relationships, craftsmanship and knowledge passed down through our family, we are taking Kashmiri craft directly to customers around the world while continuing to work with artisans here in Kashmir.
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